Sustainable Economic Development: A Survey of Textile Merchandizing Advertizing in Akure City Markets

  • Olujoke Stella AKINRUJOMU Bamidele Olumilua University of Education, Science and Technology,
Keywords: sustainable economy, textile, merchandizing, advertizing

Abstract

Bearing in mind that sustainable economic development will help the growth of a nation, a survey of textile merchandizing activities in Akure markets is chosen as one of the tools to drive the wheels of progress in this direction. Therefore, the paper seeks to highlight the importance of these markets to the economic growth of Akure and environments with a view to sensitize and sustain their purchasing power in using meager available resources to buy good quality fabrics. The sources and destinations of these fabric goods and other relevant but related structures in textile marketing and advertising are discussed in the paper.

Author Biography

Olujoke Stella AKINRUJOMU, Bamidele Olumilua University of Education, Science and Technology,

Department of Entrepreneurial Arts, School of Vocational and Entrepreneurial Studies,

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Published
2021-10-07
Issue
Vol 4 No 07 (2021): IJO- INTERNATIONAL JOURNAL OF SOCIAL SCIENCE AND HUMANITIES RESEARCH ( ISSN 2811-2466 )
Section
Articles

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